Law Firm Marketing Consultation
Utilizing a law firm marketing consultant can give your practice a full breakdown of your online presence. From your firm’s SEO to social media to ad spend. At cyberlicious®, we work directly with you to build a strategy that reflects your brand and delights your clients. Ready to upgrade your digital experience? Let’s take a closer look at what your data is telling you.
A Fresh Perspective on Your Current Marketing Strategy
With data & research for a thorough interrogation.
As a law firm marketing consultant, cyberlicious® provides one-on-one recommendations based on a thorough evaluation of your digital marketing. Whether you meet with us bi-weekly or monthly, our strategy sessions dig into what’s working, what’s not, and how to sweeten the results. Already have a team or love to DIY? No problem. Our legal marketing consultants provide actionable audits that help you improve performance across the board.
Marketing & Advertising Audits
Make sure your firm’s strategy is ‘audit’ it can be.
The way we conduct an audit is essentially the same way we monitor our current efforts for our clients. We not only pore over your web analytics, phone call metrics, and social media insights, but also your email open rates, and search engine performance. Hopefully, you have all this data centralized for easy access to your ROI reporting. If not, that will be our first recommendation.
Website Audit
A website audit includes many standard and technical assessments, including verification of compliance with key standards and protocols, such as:
- Web Standards (W3C)
- Security (HTTPS)
- Accessibility (ADA)
- Webmaster Guidelines (Google, Bing, & Yahoo)
- Advertising Rules (Florida Bar’s 4-7.19(a) – reinstated after COVID-19 suspension)
As your attorney marketing consultant, we make sure your site is more than compliant, it’s competitive.
SEO Audit
An SEO audit lets us break down and look at your site’s Google-readiness and search-friendliness, featuring assessments such as:
- Information Architecture
- Content Development
- Keyword Research
- Hosting
- Redirects
- Error Pages
- Use of JavaScript
If you’re investing in law firm SEO, our audits show you exactly where to fine-tune for better results.
Want a taste of what we do?
Join us at our next workshop and learn how a law firm marketing consultant can help you grow. We share the same sweet strategies we use for our clients. No gatekeeping here.
Social Media Audit
A social media audit reviews your presence across the social spectrum, including the following assessments:
- Ensuring Complete & On-Brand Accounts
- Evaluating Post Performance
- Identifying Best Posts
- Audience Familiarity
- Centralize Channel Ownership
- Pixel Integration
Advertising Audit
An advertising audit is dependent on the channel your firm is utilizing. From Google Ads to TV spots, we review the effectiveness of your advertising spend. In one case, our legal marketing audit saved a firm more than $14,000 in wasted ad spend. As your law firm marketing consultant, our job is to make sure that every dollar pulls its weight.
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