Now that we've covered Google's Page Quality (PQ) guidelines and what they consider High to Highest PQ, it's time to dive deep into what the Search Quality Evaluators have to learn in understanding mobile user needs. When Cyberlicious designers create websites these days, we like to ask ourselves,
Google Search’s High to Highest Page Quality Rating Explained
Last week, we discussed in detail how Google’s Search Quality Evaluators identify content throughout your website, how often it’s maintained, and how to research its reputation. This week, we’re going to dive into how you can earn a High to Highest Page Quality (PQ) rating. Feel free to jump to a
Taking You Inside Google’s Accelerated Mobile Pages (AMP) Project
In October, Google introduced the AMP Project “for a faster, open mobile web.” This comes as no surprise since back in May, Google claimed: “more Google searches take place on mobile devices than on computers in 10 countries including the US and Japan.” With the technological advancements integrated
Tracking Your Business Data for Thanksgiving Search Trends
It’s that time of year again! Millions of us will travel to visit family over the long holiday. Then proceed to eat thousands of pounds of turkey, ham, stuffing, and top it all off with a few slices of pumpkin pie covered in whip cream. We’ll fall asleep on the couch watching the obligatory
What Exactly Is Facebook Search FYI?
Facebook has just dramatically increased the reach of user searches with Facebook Search FYI. How can your business capitalize? Massive Expansion for Facebook Searching In late 2014, Facebook changed its search tool so that users could see posts from their friends. In October, the social
SEO for Your Audience, Not Keywords
Consumers are researching brands, products and services across multiple devices. In response, search marketers are setting aside keywords in favor of secondary signals and personalized content. Mobile Growth Fueling Cross-Device Search Search prominence is becoming more complex and valuable
What is Search Engine Marketing?
Search Engine Marketing is the process of gaining quality traffic and increased visibility from search engines through both paid and unpaid strategies. Online search engine marketing is the most effective way to grow your business in an increasingly competitive marketplace. Search marketing, is the
Impact of Google’s Local 3 Pack & What to Do About It
As of August 7, 2015, Google updated their search results pages (SERPs) with a new local 3 pack. This area has changed throughout the years, however, this recent local 3 pack update may have the most significant impact. What was seven is now three, and if you made the cut like one of our partners,
Your Site Drives Traffic, But Which Way?
We are officially in the 21st century now, and there are very few businesses any more that still don’t have their own web site. There are some left, but not many. Your company, on the other hand, is not one of them. You’ve recognized the importance of an online presence, and you’ve had somebody