SEO Strategy

The quality of Google Search is not only controlled by Googlebot, and its algorithmic counterparts; it is also controlled by humans, i.e., Search Quality Evaluators. These special members of Google’s Search Quality Rating Program work on many different types of rating projects such as Page Quality (

In October, Google introduced the AMP Project “for a faster, open mobile web.” This comes as no surprise since back in May, Google claimed “more Google searches take place on mobile devices than on computers in 10 countries including the US and Japan.” With the technology advancements integrated in

It’s that time of year again! Millions of us will travel to visit family over the long holiday. Then proceed to eat thousands of pounds of turkey, ham, stuffing, and top it all off with a few slices of pumpkin pie covered in whip cream. We’ll fall asleep on the couch watching the obligatory Tha

Facebook has just dramatically increased the reach of user searches with Facebook Search FYI. How can your business capitalize? Massive Expansion of Facebook Searching Facebook Search FYI Basics Implications for Content Marketing Impact on Brand Reputation Management Looking to the

Consumers are researching brands, products and services across multiple devices. In response, search marketers are setting aside keywords in favor of secondary signals and personalized content. Mobile Growth Fueling Cross-Device Search The Challenge of Multidevice Searching Cross-Device