More and more people are going online every day, which is explicitly changing consumer behavior and expectations as we know them. With advances in smartphone technology, consumers are using their devices to do more than just answer a phone call, text a friend, or check their meeting calendar. Empowered by mobile-first experiences, consumers are now instantly, and effortlessly, accessing the information they need in the palm of their hands. Due to the surge in the use of technology, people are overloaded with advertising on a daily basis. Therefore, it is extremely important to reach them at the right moments.
Connect During ‘Micro-Moments’
According to Think with Google there are four main “micro-moments” that drive online user behavior:
- I-want-to-know moments
- I-want-to-go moments
- I-want-to-do moments
- I-want-to-buy moments.
In these moments, consumers are making decisions and forming preferences for brands they are loyal to. Ever increasing the need for your brand to stand out online.
Businesses that want to succeed in this new age of content overload, must leverage advances in data and technology-driven advertising campaigns to create long-lasting relationships with new and existing customers.
Cyberlicious® Advertising Campaigns
- Brand Awareness & Consideration
- Expanded Reach
- Lead Generation
- Local Store Inventory
- Retail & Shopping
- Social Media
- Multi-channel Marketing
- Smart Campaigns
- App Promotion
- Remarketing
- Video
Want Sweet Results That are Data-Driven?
Whether you are interested in optimizing existing advertising campaigns, creating new ones, or simply building a library of creative assets for your brand, our team has you covered. Gain insights, improve business intelligence, and generate quality conversions with advertising campaigns managed by Cyberlicious®.