Why do Local SEO rankings change from one neighborhood to the next? Learn why rankings vary by location, keyword, and competition, and what that means for your business.
SEO News & Know-How
Stay on top of SEO trends, strategies, and updates! We cover everything from the sweetest tips and tricks to optimize your site, the latest search engine announcements, algorithm changes, and actionable SEO news. Whether you’re a beginner or a pro, you’ll find delicious insights to stay ahead of the competition.
A First Taste of Generative AI Performance Search Data in Google Search Console
Google is giving website owners a dedicated look at AI Search visibility in Search Console. The first reports are simple, but the Pages data gives us something useful to work with.
Google Algorithm Updates: The Sweet & Sticky Truth
Google makes thousands of algorithm updates every year, but core, spam, and review systems create the biggest shifts. This hub explains how each works, why Google updates them, and what to do if your site feels the impact.
Google Spam Update June 2026: A Short Global Rollout
Google’s second spam update of 2026 moved quickly, reached all languages and regions, and introduced no new spam policies. Here’s what stood out.
Google Core Update May 2026: A Fast and Volatile Rollout
The Core Update May 2026 brought quick ranking changes and several waves of volatility. See what happened during the rollout and what to review next.
Google’s AI Search Push Could Shorten the Distance Between Questions and Decisions
AI Search experiences are becoming faster, more conversational, and more recommendation-driven. Here’s what businesses and marketers should pay attention to as these sweeter experiences continue evolving.
Google Marketing Live 2026 Shows AI Expanding Across Search, Shopping, and Leads
Search ads that “reason,” AI-powered Shopping experiences, smarter lead generation tools… Google Marketing Live 2026 came with a sugar rush of AI announcements.
Google I/O 2026 Gave Businesses and Marketers a Preview of What’s Next
From conversational Search experiences to AI-assisted shopping and content creation, Google I/O 2026 showed how deeply AI is becoming baked into the customer journey. Here’s what businesses and marketers should pay attention to.
Google Releases New Guidance for AI Search Optimization
Google has new advice for showing up in AI Search, and it doesn’t require throwing out your SEO strategy. See what Google says about AI Overviews, AI Mode, AEO, GEO, and more.
Adobe Acquires Semrush: Why AI Visibility Is Becoming a Bigger Deal for Marketers
Adobe acquiring Semrush is about more than software. It is another sign that AI search, AIO, GEO, AEO, and brand visibility are becoming central to the future of digital marketing.
Small Business Week, One Day. Two Sweet Marketing Seminars.
Small Business Week is full of ideas. These sessions are built for direction. Join us for two marketing seminars focused on AI and local SEO, and walk away knowing what deserves your attention.
Google Core Update March 2026: A More Volatile Shake-Up
The Core Update March 2026 brought significantly more ranking volatility than Google’s previous core update. See what changed and what website owners should review.
