Google Ads and Google Analytics are both run by Google, but sometimes the data doesn’t add up. Do not be alarmed, this is normal. Conversion tracking in Google Ads and Analytics can be different, which means your numbers will reflect those differences. Find out why!
Advertising Strategy
Having an advertising strategy can make your marketing efforts pop and hit exactly where you want them to. Don't waste money by not having an audience or forgetting to not target the entire country. You want to be seen by the right people, at the right time, with the right content.
Google Marketing Live 2023 Highlights: Embrace AI
Holy moly – guacamole! Our team was a bit flabbergasted at the number of recent updates and features announced at Google Marketing Live 2023! It was one of the best GML announcements Google has had in a while. Let’s just say AI is future.
Google Marketing Live 2023: Excitement Abounds for New Updates at Our Watch Party
Google Marketing Live 2023 is just around the corner. Join Cyberlicious® at our watch party where you can hang out with the experts themselves! Get ready to see what Google has in store for new Ads features and technologies.
Data Security & Privacy is Important to Your Customers – What this Means for Your Business
The data privacy topic is hotter than ever. Consumers want to know what data is being collected, what companies are using it for, and more. Basically, they want control over their personal data, and we don’t blame them. Follow along to learn how this can effect your business and how you can prepare for a new data privacy future.
AI is Taking Over Marketing, and Yes, We Even Use It
AI is all the rage and for good reason too. It is integrated into almost all places on the web and has inherently changed that way that marketing functions as a whole. Marketing companies should be jumping on this bandwagon and utilizing AI to bring the best outcomes for clients. Check out how Cyberlicious® has embraced it.
Set Your Eyes on Google Local Service Ads and Get On Top
Ready to get your ads in front of your customers? Google Local Service Ads offer a new opportunity to reach buyers during their journey. But what are they and how do they work? What’s the difference between Local Service Ads and PPC? Let the Cyberlicious® experts walk you through everything you need to know.
New Monetization Tools on Facebook and Instagram: Meta Securing Dough for Creators
Meta Creator Week 2022 came and made quite the impression with a list of announcements from Meta that focus on new monetization tools for creators. See exactly how Instagram and Facebook are supporting creators by reading more!
Treat Google Like a Lady If You Want to Feel Googlicious!
Need Help Earning Authority in Google’s Organic Search Results? How About Keeping Your Adwords Spend Down, Your CTRs and Quality Scores Up? Come On In and Let’s Get Googlicious!
The Only Billboard Advertising Your Company Needs
Traditional billboard advertising can run into the thousands, and that does not even consider the cost of designing it. Whether you are a law firm, medical practice, in eCommerce and retail, or run another business, getting your business onto the search engine results page (SERP) can be a game changer. Find out why!