Google AI Mode is here, and it’s more than just a search upgrade. From hands-free voice chats to richer, source-backed responses, this AI-powered feature can help your business stand out. If you prepare your content the right way that is.
Sweet Scoop of AI Marketing & Advertising
AI Marketing is changing the way businesses interact with their audience. We talk about the latest AI tools, techniques to help you optimize your marketing efforts. From generating engaging content to predicting customer behavior, we'll take you through everything you need to know, and show you how to leverage it for maximum impact.
Google AI Overviews Explained: Faster Insights, SEO Opportunities, & Ads
AI Overviews in Google Search offer quick, AI-generated summaries, helping users find key information without scrolling through endless links. For businesses, these overviews bring sweet SEO benefits by putting content front and center. Now with ad placements in overviews, brands gain even more visibility and reach.
Google I/O 2025 Recap: AI Innovations Reshaping Search, Marketing, and Service
Google I/O 2025 showcased AI-driven updates that help businesses work smarter across legal, healthcare, retail, and professional services. The innovations aim to simplify everyday marketing and client interactions. Find out what changed, and why it matters for your team.
How to Get More AI Referral Web Traffic: 8 Sweet Strategies
AI is the new referrer, and your content needs to be in its candy bowl. From ChatGPT to Perplexity, platforms are serving up answers straight from your site (if you’ve got the right ingredients). Learn how to boost your referral web traffic with strategies built for AI discovery.
Guide: How to Find and Track AI Referral Traffic
AI referral traffic is already landing on your site, but GA4 might not be showing it. Learn how to find and track it so you don’t miss out on opportunities to sweeten your marketing and reach.
Experiment Like a Pro: Balancing AI, Creativity, and Customer Connection in Modern Marketing
If your gut says “this might work,” your next move is simple: you should test that. Learn how to build a test-first strategy that blends AI, bold ideas, and real connection.
A Spoonful of AI: How Predictive Analytics is Sweetening Healthcare Marketing
How can AI make healthcare marketing more precise and impactful? By predicting patient needs before they even search. Explore the sweetest strategies for 2025.
Pinterest Shopping Ads and AI Tools: Turn Pins into eCommerce Purchases
Explore how eCommerce brands can succeed with Pinterest shopping ads, personalized promotions, and AI-driven Performance+ tools revealed at Pinterest Presents 2024. These updates make it easier to engage high-intent shoppers and turn sweet inspiration into even sweeter action.
Pinterest Presents 2024: Sweet New Features for Brands
Discover the highlights from Pinterest Presents 2024, where brands learned how to turn inspiration into action with cutting-edge advertising features. From seamless shopping experiences to advanced targeting tools, Pinterest is helping advertisers drive sweet and meaningful results.
Create a Sweet Social Media Marketing Strategy
Building a delectable social media marketing strategy involves crafting content, knowing your audience, and analyzing performance. Whether you’re new to social media or looking to refine your approach, this guide will help you create a strategy that drives engagement, leads, and sugary sales.
Meta Conversions API: A Sweet Secret to Ad Success
Ready to add a touch of sweetness to your marketing strategy? The Meta Conversions API offers a delicious way to improve your advertising efforts. Learn how to track conversions more accurately, understand your customers better, and optimize your ad campaigns for maximum impact.
cyberlicious® Powers Up: Now AI for SEO Certified
cyberlicious® is now an AI for SEO certified company, equipped to help you tap into the potential of artificial intelligence for your SEO strategy. Let’s sweeten your website, improve your search engine rankings, and drive more traffic to your business.