Link building was all the rage. Especially when the algorithm was looking for websites that could show authority. Now though? AI is changing things up. Programs and software that is designed to grow and learn as it sorts through information won’t need link building to do that. I said what I said.
Content Marketing Strategy
Having a content marketing strategy means that a business knows how important it is to attract, engage, and retain its audience. We have some recommendations and information on why content creation is important, the best ways to implement a content marketing strategy, and more. Showcase your story and your expertise, and start today.
Google Helpful Content Update December 2022
Searchers want to be shown high-quality content that answers their questions and is relevant to their search intent. That why Google created the helpful content system. The Helpful Content Update for December 2022 improves this system. Get some tips for website success.
Meta’s Creator Week is Here and Teases New Creator Tools
Meta hosts its second annual Creator Week to celebrate creators, officially announce new features and tools that are coming, and more. With social media being a big part of marketing, keeping up-to-date on the newest releases is more important than ever. See what creators can expect.
YouTube @handles are Officially Here: What it Means for Your Business, & How to Choose Yours
With the release of this new feature, your unique “@name” will make it easier than ever for your business or brand to engage with its audience.
Google Helpful Content Update August 2022
Google’s helpful content system is in place to essentially weed out low-quality content that is made for search engines and not people. This means, you may be impacted by an update if your content isn’t up to par. Take precautions, set you expectations high, and make sure you are focusing on high-quality content.
Google Launches Ads For YouTube Shorts
Google teases that advertising is coming to YouTube Shorts during their Google Marketing Live 2022. Follow along as we go into what we know so far, and why this can be advantageous for your business.
Google Advertising Upgrades: Evolving for the Future of Shopping
Google is looking towards the future of shopping with the addition of features that retailers can use to increase their visibility among potential customers. Learn about the ways that advertising is changing per Google Marketing Live 2022 by following along with what our experts have to say.
Google Marketing Live 2022 Starts Today!
Google to announce new products and share the latest trends and insights. Learn how to get your business ready to drive results today and build resilience for tomorrow.
Pinterest Update: Users Can Now Share Idea Pins on Other Platforms
Is your brand leveraging all the creative tools and visibility from social media? Learn more about how you can use Pinterest to reach new audiences with engaging content and awesome editing tools.
The 8 Best Digital Marketing Strategies to Implement in 2020
You and your team can get a jump start into 2020 by implementing these 8 digital marketing strategies. From content creation to local SEO, there’s something for everyone. [Read More…]