Facebook has a new way to search. AI Mode uses Meta AI and public social content to answer searches, recommend options, and help users discover what they’re looking for.
Sweet Scoop of AI Marketing & Advertising
AI Marketing is changing the way businesses interact with their audience. We talk about the latest AI tools, techniques to help you optimize your marketing efforts. From generating engaging content to predicting customer behavior, we'll take you through everything you need to know, and show you how to leverage it for maximum impact.
LinkedIn AI Ad Tools: More Creative, More Testing, Better Results?
LinkedIn is making it easier to create and test more ads with AI. We’re looking at the new tools, the potential payoff, and where human strategy still needs to stay in the mix.
A First Taste of Generative AI Performance Search Data in Google Search Console
Google is giving website owners a dedicated look at AI Search visibility in Search Console. The first reports are simple, but the Pages data gives us something useful to work with.
Google’s AI Search Push Could Shorten the Distance Between Questions and Decisions
AI Search experiences are becoming faster, more conversational, and more recommendation-driven. Here’s what businesses and marketers should pay attention to as these sweeter experiences continue evolving.
Google Marketing Live 2026 Shows AI Expanding Across Search, Shopping, and Leads
Search ads that “reason,” AI-powered Shopping experiences, smarter lead generation tools… Google Marketing Live 2026 came with a sugar rush of AI announcements.
Google I/O 2026 Gave Businesses and Marketers a Preview of What’s Next
From conversational Search experiences to AI-assisted shopping and content creation, Google I/O 2026 showed how deeply AI is becoming baked into the customer journey. Here’s what businesses and marketers should pay attention to.
Google Releases New Guidance for AI Search Optimization
Google has new advice for showing up in AI Search, and it doesn’t require throwing out your SEO strategy. See what Google says about AI Overviews, AI Mode, AEO, GEO, and more.
Adobe Acquires Semrush: Why AI Visibility Is Becoming a Bigger Deal for Marketers
Adobe acquiring Semrush is about more than software. It is another sign that AI search, AIO, GEO, AEO, and brand visibility are becoming central to the future of digital marketing.
Small Business Week, One Day. Two Sweet Marketing Seminars.
Small Business Week is full of ideas. These sessions are built for direction. Join us for two marketing seminars focused on AI and local SEO, and walk away knowing what deserves your attention.
Nano Banana Pro in Google Ads Makes Creative Easy. Performance Still Takes Work
Nano Banana Pro is now inside Google Ads, making it easier to create and test ad visuals. More creative sounds like a win, but performance depends on what happens next. Here’s how to use it without creating sweet-looking visuals that don’t stick.
Meta Andromeda: What It Is and Why Your Ads Feel Different
Meta Andromeda changed how ads are selected before they’re ever shown. This breakdown explains what’s happening behind the scenes and how to adjust your creative so your campaigns keep moving.
The Future of Search Is About Judgment, The Future of SEO Will Follow
AI has shifted search from a retrieval tool into a moment of evaluation. People now explore, compare, and refine in one continuous flow. Visibility alone carries less weight—brands must contribute meaningfully to the answers people trust. The future of SEO belongs to those who show consistent judgment, depth, and dependability across every touchpoint.
