AI keeps evolving and changing the way we interact with the digital world. Now, Google introduces the new AI-powered search generative experience, otherwise known as SGE. Change the way you interact with search. Get more information, more resources, and a better journey.
Universal Analytics No Longer Processes Data
Yep, the time has come. Universal Analytics is officially done. So, say bye to data collection and processing. We hope you have taken the time to set up your GA4, otherwise you will be in for a rough time as your data collection comes to a complete halt.
Get Ahead. Get Your Local Business on Google Search & Maps
People use search daily with many of them specifically looking for local products and services. AKA: local solutions. Do you have a Google Business Profile? Is it set up correctly? Well, you should be answering “yes” to both of those.
Google Optimize & Optimize 360 Sunsetting, Say Your Goodbyes Now
Google Optimize and Optimize 360 are officially being sunset come September 30, 2023. If you use these features, it is time to prepare for this change. See what to expect moving forward and how you can start preparing today.
Google Makes Changes to FAQ & How To Rich Results in Search
Google is making changes! In order to deliver a cleaner and more consistent search experience for users, Google is decreasing the visibility of FAQ and HowTo rich result snippets. Yes, these changes could impact your website analytics. Let’s see what you should expect.
Lead Generation Strategies: Grow Your Audience and Close Leads
Lead generation is the process of attracting potential customers to your business, and nurturing them, with the goal of converting them into a paying customer. We consider lead generation to be a 5 stage cycle that continuously moves until all quality leads are converted. What strategies are you using to grow your lead list?
Conversion Tracking in Google Ads & Analytics Likely Different
Google Ads and Google Analytics are both run by Google, but sometimes the data doesn’t add up. Do not be alarmed, this is normal. Conversion tracking in Google Ads and Analytics can be different, which means your numbers will reflect those differences. Find out why!
Data Security & Privacy is Important to Your Customers – What this Means for Your Business
The data privacy topic is hotter than ever. Consumers want to know what data is being collected, what companies are using it for, and more. Basically, they want control over their personal data, and we don’t blame them. Follow along to learn how this can effect your business and how you can prepare for a new data privacy future.
Celebrating National Small Business Week 2023
2023 marks the 50th Anniversary of National Small Business Week. Join us as we give thanks and support to the businesses and entrepreneurs that make St. Pete awesome! Sign up and attend our collab with St. Pete Greenhouse and learn how to Use YouTube to Grow Your Business.
Google Awards Cyberlicious® with the Grow with Google Partner Badge
We did it again! 2023 marks our 5th year in a row of being recognized as a Grow with Google Partner. Find out what it takes to achieve this award and get in the know by joining us at our next Grow with Google Marketing Workshop.