Universal Analytics is out, and Google Analytics 4 is in. Better known as GA4. It opens new features up to users in an effort to streamline and improve user experience. Compare it to Universal Analytics and dig into all of the features to see how useful it will be for you.
Data Analytics & Reporting Insights
Get the full picture with analytics and reporting! Discover the importance of analytics and reporting strategies that help you determine if your marketing efforts are paying off. Explore tips on collecting and analyzing data, utilizing Google Analytics, and monitoring social media performance to refine your strategy and maximize ROI.
AI is Taking Over Marketing, and Yes, We Even Use It
AI is all the rage and for good reason too. It is integrated into almost all places on the web and has inherently changed that way that marketing functions as a whole. Marketing companies should be jumping on this bandwagon and utilizing AI to bring the best outcomes for clients. Check out how Cyberlicious® has embraced it.
Google Merchant Center Launches New Listing Report – All You Need to Know
Google announces its new Google Merchant Center Listing report. Now, Product structured data is eligible to more users. Why? Google is changing the search experience for users by offering more a more detailed journey. That’s a good thing.
Next Step in Google AI: Performance Max Campaigns Are Rolled Out For All Advertisers
Google is streamlining eCommerce and Retail advertising. Performance Max Campaigns are here and make it easier than ever to deliver ads to potential customers.
Google Marketing Live 2022 Starts Today!
Google to announce new products and share the latest trends and insights. Learn how to get your business ready to drive results today and build resilience for tomorrow.
A Simple Google Analytics 4 Tutorial & Training Guide
Google Analytics 4 will officially be the main platform to use with Universal Analytics being completely phased out in 2023. Learn how to use it today!
Introducing Google Analytics 4, the Next Generation for Measuring Websites & Mobile Apps
The next generation of data and analytics has arrived. Meet Google Analytics 4! A smarter data collection tool that leverages the use of AI to help you make smarter business decisions with AI generated insights.
The 8 Best Digital Marketing Strategies to Implement in 2020
You and your team can get a jump start into 2020 by implementing these 8 digital marketing strategies. From content creation to local SEO, there’s something for everyone. [Read More…]
Customer Tracking – Your ‘2015 Year in Review’
Do you do data analysis for your business? If you answered no, then you may be missing out on major opportunities for exponential growth within your business. We uncover how data can drive your business to new heights. [Read more…]
Website Tracking in 2 Easy Steps with Google Analytics
Tracking website traffic is simple, and all it takes is a few easy steps with Google Analytics. Create a Google Account. Sign Up for Google Analytics. Copy Tracking Code. Paste Tracking Code on Every Page. Read More…
