Google breaks news of Bard, their rival to Microsoft’s ChatGPT. Built from large language models, Bard is expected to change the way users interact with search. Read more to learn what we know about Google’s AI ambitions and what you can expect to see in the future.
Everything eCommerce & Retail Marketing
Keep your business top of mind with expert eCommerce and retail marketing strategies! Explore expert strategies on how to optimize your online store, improve customer experience, and enhance product visibility. Discover tips on conversion optimization, digital advertising, SEO, and more to ensure your business stays relevant and competitive.
Link Building is Dead! Prove Me Wrong.
Link building was all the rage. Especially when the algorithm was looking for websites that could show authority. Now though? AI is changing things up. Programs and software that is designed to grow and learn as it sorts through information won’t need link building to do that. I said what I said.
Microsoft Revolutionizes SEO With Its A.I.-Powered Search
Microsoft is making a bang with their newest AI-powered features coming to Edge and Bing. As the company continues to invest in AI programs, it is no surprise that they are beginning to roll new innovations out to users. Search is about to see a renovation so keep on the lookout.
The Explosion of Shoppable Ads: Get Your Brand in Front of Customers
Consumers are spending plenty of time on social media. You know it, we know it, and we are all guilty of it. As a business owner looking to get your products in front of people, shoppable ads might just do the trick. Better ad experience, check. Meeting customers where they are, check. Reading more to find out why, check.
Shoppers Love YouTube, Why You Should Too
YouTube is one of the most visited websites in the world, so if your business and brand aren’t utilizing it, then you might want to start. Find out why shoppers love YouTube and strategies you can use to get onto this unique platform.
Make Your Business Competitive, Learn How Shoppers Are Behaving
To effectively market to your customers, you need to understand shopper behaviors. There are many facets that effect how shoppers are behaving, and Google Insights gives us some helpful data to make use of. Get competitive and learn how to market to your consumers.
Google Spam Update October 2022
Google recently launched another spam algorithm update. This one seems to have impacted membership websites and features an improvement to their AI-based system, SpamBrain.
Users Can Now Control Their Ad Experience With Google’s My Ad Center
My Ad Center is a new service that Google is offering that allows users to set preferences and customize their ad experience. While this is great for users, especially in regards to giving them ads they are interested in, it may have an effect on advertisers and business. See what the Cyberlicious® team has to say about it.
YouTube @handles are Officially Here: What it Means for Your Business, & How to Choose Yours
With the release of this new feature, your unique “@name” will make it easier than ever for your business or brand to engage with its audience.
Google Webmaster Guidelines Refreshes to Google Search Essentials
Out with the old Google Webmaster Guidelines, and in with the new Google Search Essentials. Your #1 source to ranking on Google Search.
Google Product Reviews Update September 2022
Google’s newest update to its Product Reviews System is released! Google is continuously making improvements to their algorithms, and this one is to get even more high-quality product reviews in front of searchers. Were you impacted by the update?
Google Merchant Center Launches New Listing Report – All You Need to Know
Google announces its new Google Merchant Center Listing report. Now, Product structured data is eligible to more users. Why? Google is changing the search experience for users by offering more a more detailed journey. That’s a good thing.